Rolex Motion and 3D Designer
Behind the Rolex crown is a way of thinking about our place in the world and an aspiration to contribute. We call this perpetual spirit.
It is based on a fundamental belief in unlimited human potential, in continuous improvement and lasting excellence, in always pushing the boundaries and taking the long-term view. Our watches are built to last. So is our contribution to future generations.
My responsibility was to create stills and high quality advertising videos that are in line with the marketing strategy for Rolex in 2018. Mostly done by converting static key-art into engaging motion assets.
In addition, I solely created a new digital advertising video that were displayed in their stores world-wide. The task I had was to find a new way in portraying Rolex using a still 3D render.